Website Optimizer

IMRI: Certified Google Website Optimizer (iCGWO) Training Program

Learn IMRI's scientific approach to Google Website Optimizer including a/b testing, multivariate testing, reporting, experimentation, adwords integration, and test implementation.; plus get certified in Google Website Optimizer for better career and business prospects!

Learn the Art & Science of Google Website Optimizer

Website Optimizer is both an art and science in testing to improve bottom line, set up different testing options, top website elements that converts visitors to conversion.. Greater the website visibility, higher the brand credibility. Now with proven, time-tested and hands-on Website Optimizer Training from IMRI experts, you can enhance your core skill sets and competencies.

Experience Website Optimizer Learning, by Doing

IMRI Experiential Learning on Google Website Optimizer course teaches the complexities of Google Website Optimizer in an interactive and practical approach with hands-on job experience.

UNIQUE BENEFITS OF PRIVATE TRAINING

  1. Work exclusively on your own Website while learning.
  2. Provide yourself or your team with the best training with a private course, focused on your exact requirements
  3. Freedom to stop and ask as many questions as necessary
  4. Individual attention allowing you to learn at your own pace
  5. Flexibility on timing, group size and location gives added convenience
  6. Mock interviews with leading HRs & Industry experts, free resume help and Job assistance

Plus fantastic, exclusive FREE offers for every participant:

  • FREE Domain name and Web space
  • FREE INR 5,000/- worth of PPC Advertising
  • FREE Digital marketing book
  • FREE unlimited telephone and e-mail support

Website Optimizer Training: Getting Started with Website Optimizer

  • Overview of Website Optimizer
  • What You Can Test
  • Website Optimizer and AdWords
  • Website Optimizer and Analytics

Website Optimizer Training: Planning an Experiment

  • Choosing and Creating Test Content
  • Testing Strategies

Website Optimizer Training: Using the Tool - A/B Tests

  • Setting Up
  • Adding Tags
  • Variations
  • Running an Experiment
  • Troubleshooting

Website Optimizer Training: Using the Tool - Multivariate Tests

  • Setting Up
  • Adding Tags
  • Variations
  • Running an Experiment
  • Troubleshooting

Website Optimizer Training: Data and Reports

  • Glossary
  • Understanding Reports
  • Troubleshooting Reports

Website Optimizer Training: Next Steps After Your Experiment

  • Important update to secure your site
  • What is a follow-up experiment?
  • How do I restore my page to its original design?
  • What combination should I choose for my follow-up experiment?
  • Why should I run a follow-up experiment?  

The Learning Approach

  • Mentor-Student Ratio: 1:1
  • Methodology : 90% Hands-on and 10% Theory
  • Mode of Assessment: Results from live project, research report and online examination
  • Certification: IMRI Certified Website Optimizer Consultant

Course Schedule

  • Course Duration: 3 weeks / Twice a week
  • Session Hours: 1 hour per session
  • Total Sessions: 6 sessions

Cost: Rs.12,500/- (Inclusive of service tax)

Note:

  • Full course fee should be paid in advance
  • Discounts are available for bulk registration of more than 3 participants
  • Fees once paid are non-refundable and non-transferable

To apply to the Internet & Mobile Research Institute, in addition to the completed online enquiry form, applicants are required to provide latest bio-data, work credentials (if any), filled-in application form and a full course fee payment receipt through postal mail. Overseas applicants can provide through email with scanned documents. Below are the steps to follow:

  1. Email your resume to info@imri.in with the subject: Interested in IMRI Experiential program
  2. Download & fill application form
  3. Make payment through cheque, bank transfer or paypal
  4. We will confirm on the course start date

Application Status

We will notify you by email or postal mail regarding your acceptance into the program and online appointment will be fixed to discuss on the course start date, expectations and methodology.

Have a Question?

Please review the frequently asked questions about the IMRI Experiential Program, or contact the Admissions Office at info@imri.in or 91-9008600691.

 

Please note, information and requirements are subject to change without notice.