IMRI® Certificate Program in Social Media Analytics (iCPSMA) Course

Learn IMRI®' scientific approach to Social media analytics including social media trends, social media metrics, keyword research and analysis, social media channels, social media measurement tools, digital conversation management system, social media landscape and evaluation, online intelligence using social media networks.

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Ideal for: Graduates – any stream
Duration: 1 Month (Weekly 2 days)
Schedule: One-on-One, Flexible Mode

“I got a great training from Rajesh Sir who is an expert in digital marketing field. I used to be at the institute almost 8 hrs every day
working hard and today, I am managing several projects independently. Thank You.”
Sivaranjan, Senior SEO Analyst
“Fabulous! Learnt so much, hands-on concepts on latest SEO techniques. Amazing value for money
thank you so much. I am keen to do more online media courses.”
S. Srinivas, Certified SEO Expert
“IMRI is the place were one can learn in depth digital marketing. Mr GRR is a leading trainer in India, gives hands on training in SEO, SMO & SEM. If anyone is looking for digital marketing course, i recommend IMRI for better exposure.”
Sauvagya Patnaik, Social media expert
“Lots of practical things I can take away on SEO techniques and use them immediately on my job.”
Prem Sushanth, SEO Analyst
“The IMRI Digital Marketing certification served as a reinforcement for what I’m doing, so I am now more confident in achieving the top 10 search engine rankings in less than 3 months.”
Vijayakumar R, Digital Marketing Expert
“Personal, one-on-one training with Expert….This course has given me real direction in what I should be doing as a PPC expert. The trainer was very friendly! “
Saranya, Adwords Professional

Learn the Art & Science of Social Media Analytics

Blogging is both an art and science in effectively use the tools and techniques of social media networks analysis, social profile analysis, blog analysis, brand monitoring, measuring social media efforts, and social media management. Now with proven, time-tested and hands-on social media analytics course from IMRI experts, you can enhance your core skill sets and competencies in social media analytics.

Experience Social Media Analytics Learning, by Doing

IMRI® Experiential Learning on Social Media Analytics course teaches the complexities of social media tracking and reporting in an interactive and practical approach with hands-on job experience.

Social Media Analytics 01: Getting started with Social analytics

Social Media Analytics 02: Social Media landscape

Social Media Analytics 03: Channel Analysis & Understanding

Social Media Analytics 04: Social Media Metrics: Buzz & Sentiments

Social Media Analytics 05: Social Search: Finding new customers

Social Media Analytics 06: Social Engagement: Building loyalty

Social Media Analytics 07: Brand Monitoring on Social Media

Social Media Analytics 08: Social CRM

Social Media Analytics 09: Local Social Media

Social Media Analytics 10: Social Media Tracking and Measurement

Social Media Analytics 11: Social Analytics Tools

Program Cost: Rs.45,000/- plus taxes

The Learning Approach

  • Mentor-Student Ratio: 1:1
  • Methodology : 90% Hands-on and 10% Theory
  • Mode of Assessment: Results from live project, research report and online examination
  • Certification: IMRI Certified Social Media Analyst

Course Schedule

  • Course Duration: 1 month / Weekly twice
  • Session Hours: 2 hour per session
  • Total Sessions: 8 sessions


  • Service taxe applicable
  • Discounts are available for bulk registration of more than 3 participants
  • Fees once paid are non-refundable and non-transferable

To apply to the Internet & Mobile Research Institute, in addition to the completed online enquiry form, applicants are required to provide latest bio-data, work credentials (if any), filled-in application form and a full course fee payment receipt through postal mail. Overseas applicants can provide through email with scanned documents.

  1. Email your resume to with the subject: Interested in IMRI® Experiential program
  2. Download & fill application form
  3. Make payment through cheque, bank transfer or paypal
  4. We will confirm on the course start date

Application Status

We will notify you by email or postal mail regarding your acceptance into the program and online appointment will be fixed to discuss on the course start date, expectations and methodology.

Have a Question?

Please review the frequently asked questions about the IMRI® Experiential Program, or contact the Admissions Office at

Please note, information and requirements are subject to change without notice.

Experience Social Media Analytics Learning, by Doing

Personal Social Media Analytics Training
Are you tired of not getting enough opportunities, respect, and money out of your Social Media Analytics career? Well, guess what? Nothing will change unless you take action towards becoming a world-class Social Media Analytics professional. Learn how to earn your IMRI® Social Media Analytics Certification with hands-on job experience.
Experience -> Share -> Process -> Generalize -> Apply