What is IMRI® EPDM?

IMRI® EPDM program is a BizReady qualified program, designed to re-energise people who have high energy of Entrepreneurship and dream to start their own venture, or enhance their existing business.

Why to learn digital marketing?

Digital Marketing is both an art and science in effectively use the tools and techniques of marketing mix of SEO, PPC, Social Media, Email marketing, CRM and Web analytics. Greater the website visibility, higher the brand credibility. Now with proven, time-tested and hands-on Digital Marketing Training from IMRI® experts, you can enhance your core skill sets and competencies.

Learn IMRI®’s scientific approach to Digital Media Marketing including Web technology, Mobile SMS marketing, Web design, CMS, advanced Search engine optimization, Pay per click advertising, Social media, CRM and web analytics. etc. Through this practical programme you can kick start your journey into the world of Business.  It also includes training on project management, business planning, business communication & consumer behavior; plus get certified in Digital Media Marketing for better career and business prospects!

How to get started

Quick view

Ideal for: Senior Managers / CEO / CMO / CTO, Biz Dev.
Duration: 2 Month, 4 days per week
Schedule: Upon confirmation

Learning approach

  • Methodology: 1-to-1 Coaching
  • Mode of Assessment: Results from live project, research report and online examination

How to apply?

Download & send the filled-in application form along with resume, work credentials.

All-in-one digital marketing program.

Everything covered for your successful career.

Wordpress
Installation, Customization, and Development - Wordpress CMS, Joomla CMS, Drupal CMS, Magento Store, ZenCart (any one) ...
Organic Search
Basics & advanced search engine optimization, all major search engines - Google, Yahoo, Bing, Webmaster Central Tools ...
Paid Search
Google Adwords, Bid Optimization, Creative Ad text writing, Campaign management, Media planning, Certifications ...
Social Media
Specialization in Facebook marketing for business, Twitter marketing, LinkedIn marketing, YouTube Video marketing ...
Video
Video filming, video scripting, writing killer content for videos, optimizing video, distributing video across channels ...
Mobile
SMS marketing, in-game marketing, Bluetooth mobile marketing, infrared mobile marketing, location based services ...
Email
Customer relationship management, Newsletter management, Subscriber management, MailChimp, ConstantContact (any one) ...
Web Analytics
Google Analytics - advanced implementation, filters and profiles, goals, custom segmentations, social media analytics ...
Experience Digital Marketing Learning, by Doing

Personal Training
Are you tired of not getting enough opportunities, respect, and money out of your digital marketing career? Well, guess what? Nothing will change unless you take action towards becoming a world-class digital marketing professional. Learn how to earn your IMRI® Digital Marketing Certification with hands-on job experience.

Experience -> Share -> Process -> Generalize -> Apply

Frequently Asked Questions

Have a question? Please review the frequently asked questions about the IMRI® Experiential Program, or contact the Admissions Office

What is IMRI® EPDM?

IMRI® EPDM program is a BizReady qualified program, designed to re-energise people who have high energy of Entrepreneurship and dream to start their own venture, or enhance their existing business.

What are the course modules in EPDM program?

There are 8 modules. You start from building a website, optimizing on search engines, marketing on free/paid channels to generating results that matter.

How do I know this is right for me?

If you are looking for a practical and hands-on training program, then you have come to a right place.

Startups: You can save loads of money, time, and effort as the program takes care from ideation to creation to promotion to generating ROI.

Job Seekers: There is simply no alternative course that provides depth to your learning that you can demonstrate and compete even experienced professionals during job interviews.

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What are the steps involved in kickstarting Digital Marketing program?

We have a limit to student intake. Hence, you need to book your slot 15-20 days in advance.

Below are the steps to follow:

  • Email your resume to info@imri.in with the subject: Interested in IMRI® Experiential program
  • Download & fill application form
  • Make payment through cheque, bank transfer or paypal
  • We will confirm on the course start date

When is the next batch?

We don’t believe in traditional learning methods – either a classroom batch or an online webinar.

We offer 1-to-1 personal coaching through interactive sessions using Skype/TeamViewer.

Slots are limited. Book early!

How many participants in a batch?

Unless you want to bring your buddies along and learn together, it is usually a 1-to-1 coaching.

Is this pre-recorded online course or a webinar?

We agree the terms ‘online course’, ‘online training’, ‘virtual classroom’, ‘webinar’ may be confusing.

Our’s neither a pre-recorded video program nor a webinar that is designed for the 1-to-many audience.

We believe in 1-to-1 mentoring.

What are the minimum qualifications required?

Job Seekers: Having a minimum graduation in any discipline helps in getting jobs as it is an unwritten rule in the corporate world.

Entrepreneurs: We have trained students who had left high school and directly got into the online business after completing the program as every part of the training is hands-on, practical and experienced based.

Simple answer – educational qualifications are not a hurdle to master digital marketing. However, you need to have the following unquenching thirsts:

  • Hard Work
  • Hard Work
  • Hard Work
  • Deep Passion/Critical & Lateral Thinking/Proactiveness

How this course different from various online/offline programs?

It is a completely new kind of learning.

One of the major difference is that while most programs designed for 1-to-many communication, we focus on 1-to-1.

While several programs boast itself of providing practical or hands-on training, it is almost impractical, if not impossible, to provide hands-on experience in 1-to-many communications.

Do you offer Google Adwords, Analytics, and Bing AdCenter certifications?

Of course, we provide every possible help and support to make you a master in digital marketing.

However, you don’t need a training center per se. Most of these online certifications are free.

What are you waiting? Take the test right away!

What are the course timings/schedule?

The schedule/timings vary and usually designed to accommodate both participant and mentor.

Since the course is delivered through an interactive online medium, you can take this course from anywhere. Once you block your seat with advance payment, we will set up a Skype call to understand your needs, expectations, available timings, etc., and schedule a program for the course duration.

However, we accommodate any changes in the schedule if you are stuck or some busy things to attend to. You can come back and restart from where you had left.

It is completely flexible. No missed sessions. No worries.

What happens If I don’t understand?

Don’t despair!

We will work with you as long as it takes to build that natural understanding and as long as your passion/commitment lasts.

Though our program has tech components, there are no prerequisites. We start from scratch. We have trained students who barely know how to use the computer but landed up in an MNC jobs with 6 figure salary.

What happens If I can’t commit the recommended timeline for the assignments?

Without the completed tasks and assignments, this program falls apart.

  • If time is the issue, then we recommend doing it in small chunks.
  • If focus needs to be somewhere, then we advise you to finish and then come back.
  • If too technical to grasp, then we work with you closely and in a paced manner to gain a thorough understanding.

We don’t give up no matter what. We work with you every step of the way. So, you shouldn’t give up either.

What is the fee for the EPDM Course?

We are offering at INR 45000/- plus taxes for a limited time. Please note the fee may subject to change without prior notice. Book your slot in advance!

Can you share the course structure/outline for digital marketing?

You can find the course outline/structure right on this digital marketing course page. Click on each course module, a separate page will open with details.

Do you follow the course based on the structure?

No, we don’t follow ‘chapter’ approach. It is given only for reference.

Our method is ad-hoc. We randomize tasks per module and also randomize different modules. It means you may do 3-4 course modules at any given point.

Since we bring in lots of experience from digital agencies and product companies, we know ‘real’ work isn’t organized.

We give priority to the tasks at hand and move to the next task based on its completion.

Saranya R
SEO Analyst
Personal, one-on-one training with Expert. This course has given me a real direction in what I should be doing as a PPC expert. The trainer was very friendly!
Sivaranjan
Senior SEO Analyst
I got a great training from Rajesh Sir who is an expert in digital marketing field. I used to be at the institute almost 8 hrs every day working hard and today, I am managing several projects independently. Thank You.
Sauvagya Patnaik
Social media expert
IMRI is the place were one can learn in depth digital marketing. Mr GRR is a leading trainer in India, gives hands on training in SEO, SMO & SEM. If anyone is looking for digital marketing course, i recommend IMRI for better exposure.