IMRI® Certificate Program in Mobile Marketing (iCPMM) Course

Learn IMRI®' scientific approach to Interactive Mobile Marketing including sms marketing, in-game marketing, bluetooth mobile marketing, infrared mobile marketing, location based services, proximity systems, short cards, mobile wimax, gps technology, mobile apps, and so on.; plus get certified in Interactive Mobile Marketing for better career and business prospects!

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Ideal for: Graduates – any stream
Duration: 1 Month (Weekly 2 days)
Schedule: One-on-One, Flexible Mode

“I got a great training from Rajesh Sir who is an expert in digital marketing field. I used to be at the institute almost 8 hrs every day
working hard and today, I am managing several projects independently. Thank You.”
Sivaranjan, Senior SEO Analyst
“Fabulous! Learnt so much, hands-on concepts on latest SEO techniques. Amazing value for money
thank you so much. I am keen to do more online media courses.”
S. Srinivas, Certified SEO Expert
“IMRI is the place were one can learn in depth digital marketing. Mr GRR is a leading trainer in India, gives hands on training in SEO, SMO & SEM. If anyone is looking for digital marketing course, i recommend IMRI for better exposure.”
Sauvagya Patnaik, Social media expert
“Lots of practical things I can take away on SEO techniques and use them immediately on my job.”
Prem Sushanth, SEO Analyst
“The IMRI Digital Marketing certification served as a reinforcement for what I’m doing, so I am now more confident in achieving the top 10 search engine rankings in less than 3 months.”
Vijayakumar R, Digital Marketing Expert
“Personal, one-on-one training with Expert….This course has given me real direction in what I should be doing as a PPC expert. The trainer was very friendly! “
Saranya, Adwords Professional

Learn the Art & Science of Interactive Mobile Marketing

Mobile Marketing is both an art and science in creating a mobile campaign that communicate and engage with the target audience in an interactive, informative and entertaining concept on iPhones, Androids, Blackberry, etc.. Greater the website visibility, higher the brand credibility. Now with proven, time-tested and hands-on Mobile Marketing Training from IMRI experts, you can enhance your core skill sets and competencies.

Experience Learning, by Doing

IMRI® Experiential Learning on Interactive Mobile Marketing course teaches the complexities of Interactive Mobile Marketing in an interactive and practical approach with hands-on job experience.

Mobile Marketing Training: Mobile technology

  • Mobile Devices
  • Text Messaging
  • Voice Messaging

Mobile Marketing Training: Basics of Mobile Marketing

  • Case studies and examples
  • Mobile: sales promotion
  • Mobile advertising
  • mCRM
  • Brand engagement
  • Advertising response

Mobile Marketing Training: Mobile SEO

  • Mobile friendly website
  • Search engine ranking in Mobile devices

Mobile Marketing Training: Mobile and Social

  • Brand impact on Social media
  • Facebook Mobile Marketing
  • Twitter Mobile Marketing
  • Location Marketing

Mobile Marketing Training: mCommerce

  • Building mobile commerce sites
  • Mobile payment integration

Mobile Marketing Training: Mobile Strategy

  • Business Objectives
  • Mobile Ad Spend
  • Market & Competitive Research
  • Marketing Roadmap

Mobile Marketing Training: Mobile Apps and Internet

  • User engagement with mobile apps
  • Mobile application platforms
  • Mobile Operating systems
  • Mobile APIs

Mobile Marketing Training: Mobile Affiliate Marketing

  • Promote mobile applications
  • Market Android applications
  • Market iPhone applications

Program Cost: Rs.38,500/- plus taxes

The Learning Approach

  • Mentor-Student Ratio: 1:1
  • Methodology : 90% Hands-on and 10% Theory
  • Mode of Assessment: Results from live project, research report and online examination
  • Certification: IMRI Certified Mobile Marketer

Course Schedule

  • Course Duration: 1 month / Twice a week
  • Session Hours: 1.5 hour per session
  • Total Sessions: 8 sessions


  • Full course fee should be paid in advance
  • Discounts are available for bulk registration of more than 3 participants
  • Fees once paid are non-refundable and non-transferable

To apply to the Internet & Mobile Research Institute, in addition to the completed online enquiry form, applicants are required to provide latest bio-data, work credentials (if any), filled-in application form and a full course fee payment receipt through postal mail. Overseas applicants can provide through email with scanned documents.

  1. Email your resume to with the subject: Interested in IMRI® Experiential program
  2. Download & fill application form
  3. Make payment through cheque, bank transfer or paypal
  4. We will confirm on the course start date

Application Status

We will notify you by email or postal mail regarding your acceptance into the program and online appointment will be fixed to discuss on the course start date, expectations and methodology.

Have a Question?

Please review the frequently asked questions about the IMRI® Experiential Program, or contact the Admissions Office at

Please note, information and requirements are subject to change without notice.

Experience Mobile Marketing Learning, by Doing

Personal Mobile Marketing Training
Are you tired of not getting enough opportunities, respect, and money out of your Mobile Marketing career? Well, guess what? Nothing will change unless you take action towards becoming a world-class Mobile Marketing professional. Learn how to earn your IMRI® Mobile Marketing Certification with hands-on job experience.
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