Professional Program In Digital Marketing (PPDM) Training Program
Ideal for: Mktg. managers, Job seekers, etc.
Duration: 6 Months / Full-time
Schedule: One-on-One, Flexible Mode
“I got a great training from Rajesh Sir who is an expert in digital marketing field. I used to be at the institute almost 8 hrs every day
working hard and today, I am managing several projects independently. Thank You.”Sivaranjan, Senior SEO Analyst
“Fabulous! Learnt so much, hands-on concepts on latest SEO techniques. Amazing value for money
thank you so much. I am keen to do more online media courses.”S. Srinivas, Certified SEO Expert
“IMRI is the place were one can learn in depth digital marketing. Mr GRR is a leading trainer in India, gives hands on training in SEO, SMO & SEM. If anyone is looking for digital marketing course, i recommend IMRI for better exposure.”Sauvagya Patnaik, Social media expert
“Lots of practical things I can take away on SEO techniques and use them immediately on my job.”Prem Sushanth, SEO Analyst
“The IMRI Digital Marketing certification served as a reinforcement for what I’m doing, so I am now more confident in achieving the top 10 search engine rankings in less than 3 months.”Vijayakumar R, Digital Marketing Expert
“Personal, one-on-one training with Expert….This course has given me real direction in what I should be doing as a PPC expert. The trainer was very friendly! “Saranya, Adwords Professional
Learn the Art & Science of Digital Media Marketing
Digital Marketing is both an art and science in effectively use the tools and techniques of marketing mix of SEO, PPC, Social Media, Email marketing, CRM and Web analytics.. Greater the website visibility, higher the brand credibility. Now with proven, time-tested and hands-on Digital Marketing Training from IMRI® experts, you can enhance your core skill sets and competencies.
In PPDM 6 month training program, you will get 7 separate courses as a bundle package. You can find out the course outline for each course separately by clicking on the course link.
- Course 1: Content Management Systems
Wordpress CMS, Joomla CMS, Drupal CMS, Magento Store, ZenCart Store (any one)
- Course 2: Search Engine Optimization
Basics & advanced search engine optimization, all major search engines – Google, Yahoo, Bing, Webmaster Central, Information Architecture
- Course 3: Pay Per Click Advertising
Google Adwords, Bid Optimization, Creative Ad text writing, Campaign management, Media planning, Google certification (optional)
- Course 4: Social Media Marketing
Specialization in Facebook marketing for business, Twitter marketing for business, LinkedIn profile marketing, YouTube Video marketing
- Course 5: Email Marketing
Customer relationship management, Newsletter management, Subscriber management, Aweber, ConstantContact, VerticalResponse (any one)
- Course 6: Affiliate Management
ClickBank, Comission Junction – Setting up an affiiate program, Best money making affiliate programs, Domains that sells, Optimizing affiliate landing pages, Affiliate video marketing tactics
- Course 7: Web Analytics & Measurement
Google Analytics – advanced google analytics implementation, filters and profiles, goals, funnel tracking, custom segmentations, dashboard creations for social media, analytical dashboards for mobile marketing, Excel plug-ins and reporting, Custom SEO reporting, PPC report templates, SiteCounter, Google Analytics Qualified Certification (optional)
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The Learning Approach
- Mentor-Student Ratio: 1:1
- Methodology : 90% Hands-on and 10% Theory
- Mode of Assessment: Results from live project, research report and online examination
- Certification: IMRI® Certified Digital Marketer
Professional Program Cost: Rs.95,500/- plus taxes
- Full-time: 6 months ( Mon – Fri: 10 am to 5 pm )
- Contract: Full-fledged Employer-Employee Contract and Terms applicable
- Work experience certificate shall be provided
- Project achievements, Video Resume and Personal branding website shall be created
- Email your resume to firstname.lastname@example.org with the subject: Interested in IMRI® Experiential program
- Download & send the filled-in application form along with resume, work credentials..
- Interview Selection process: Assignment shall be provided upon receipt of the application form along with resume & work credentials.
- Upon successful completion of the selection process, reserve your seat by making full course payment through cheque, bank transfer or paypal
- We shall intimate on the course start date, usually 15 days from the date of payment made
- Enquiry without filled-in application form and resume shall not be entertained
- Applicant needs to meet the minimum pre-requisites mentioned in the course page to kickstart the selection process.
We will notify you by email or postal mail regarding your program and online appointment will be fixed to discuss on the course start date, expectations and methodology.
Have a Question?
Please note, information and requirements are subject to change without notice.
Experience Digital Marketing Learning, by Doing
Are you tired of not getting enough opportunities, respect, and money out of your digital marketing career? Well, guess what? Nothing will change unless you take action towards becoming a world-class digital marketing professional. Learn how to earn your IMRI® Digital Marketing Certification with hands-on job experience.
Experience -> Share -> Process -> Generalize -> Apply