Web Analytics

The Scope:

• Learn how Key Performance Indicators (KPIs) are critical for business success
• Measure actionable metrics on a website
• Understand various types of data collection methods
• How to diagnose and troubleshoot data interpretation based on web site   objectives
• Measure Search Engine Optimization activities
• Basics of visitor behavior analysis
• Know how to measure and optimize pay per click campaigns
• Develop KPIs that meets your business objectives
• Enhance your analytics skill sets with robust tools and strategies

WEB ANALYTICS TRAINIG MODULES

IMRI PEDAGOGY

IMRI Pedagogy is based upon the skill set building rather than information feeding. We enable participants learn the concepts by practical application with real-world challenges. Take a closer look at how our program is structured.

FOUNDATION

Learning intervention serves as the foundation for the learning process providing participants with basic skills, techniques and tools for effective search engine optimization.

PRACTICE AND APPLICATION

Participants will self learn using interactive content provided through a learning portal.

REPORTING AND FEEDBACK

Acsses and measure the participants performance on the professional competency continnum but also provide feedback on the areas of strengths and improvement. Certification will be awarded to participants upon successful completion of the required benchmarks.

Experiential Learning Program from IMRI - Learn Anywhere, Anytime!

Become a professional with our top-notch quality training programs at the comfort of your place. IMRI provides all different modes of training to accommodate learner's interest and passion.

Classroom Training: If you are in Bangalore, Chennai, Mumbai and Hyderabad then you can attend our training sessions in any of IMRI Learning Resource Centers across India.

On-Demand Training: If there are 5 or more students interested in a training program anywhere in India then we will conduct a short-term training workshops, bootcamps, seminars in your city at no extra cost to you.

Virtual Classroom Training using Video Conferencing: Gain from the most personalized training module using video conferencing, desktop sharing application and Skype to experience real-time and practical learning by doing.

Programme Fee

The programme fee will be based on the following criteria:

• Internet Aptitude Test
• Technical Interview
• Personal Interview

Please call or email us to fix an appointment with our counselor for course registrations.

Admission to IMRI is a three-step process.

Step 1: Submission of the application form along with the mark sheets.

Your application will be considered as eligible upon submission of all required forms mentioned below.

1. A completed Application Form.
2. You need to submit a 350-word statement telling us your objective and expectations of joining the program.
3. Application fee of Rs. 500. Draft has to be drawn in favour of "IMRI".

Step 2: Personal Interview with our faculties.

Candidates will be interviewed on basic internet knowledge, business and marketing, mathematical and verbal skills.

Step 3: Upon admission, payment of the tuition fee

Please refer the tuition fee in the Programme Fee section. The fee has to be paid in two installments by bank draft or pay order drawn in favor of "IMRI".

The first installment has to be paid at the time of accepting the admission offer, and the second installment to be paid beginning of the quarter II through PDC.

IMRI CERTIFICATIONS FOR A GLOBAL RECOGNITION

Invest in a career in Digital Marketing and build a secure future with an IMRI certification. An IMRI certification next to your title speaks volumes of your dedication to quality and is a reliable standard of your skills.

Certified as an IMRI Online Marketing Professional, you are equipped with the recognition you need to excel in your career, win over competitors and increase your potential for a higher salary.

CERTIFICATIONS FOR COMPANIES

Now your company can apply for a qualified certification. Choose from any of the following certifications and add value to your business operations:

• IMRI Search Company
• IMRI Web Analytics Company

CERTIFICATIONS FOR INDIVIDUALS

IMRI is the leading authority on career-boosting certifications for amateurs and professionals alike in the field of Digital marketing. Choose from any of the following certifications and add value to your career:

• IMRI Search Marketer Professional
• IMRI Social Marketer Professional
• IMRI Web Analytics Professional

GET CERTIFIED FROM IMRI. BECOME A WORLD-CLASS RESOURCE!

To apply for the training program, please fill in the Request Brochure form with all details.

Alternatively, you can also contact us over phone or email.